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ROBERTS & TURLINGTON’S L’OREAL ADS BANNED FOR TOO MUCH AIRBRUSHING

  
  
  

Actress Julia Roberts and super model Christy Turlington are supposed to be among the world's most beautiful women, but not according to a cosmetics giant that airbrushed their pictures so much they have now been banned….


The official British watchdog group, the Advertising Standards Authority  (ASA) ruled that Julia Roberts’ L’Oréal advertisement for Lancôme and Maybelline campaign featuring Christy Turlington breached the advertising standards code for exaggeration and being misleading and banned them from future publication.

According to BBC News, Member of Parliament Jo Swinson has been lobbying against digitally altered images and she raised the red flag on two L’Oreal advertisements she claimed were “not representative of the results the products could achieve.” One ad features actress Julia Roberts for Lancome Teint Miracle foundation, while the other shows supermodel Christy Turlington for a Maybelline foundation called The Eraser. As evidenced by the ads, the results of these products, both owned by parent company L’Oreal, are just a little too flawless.

 

766784 julia roberts lancome resized 600In Roberts’ foundation ad, the text claims it is the “1st foundation that recreates the aura of perfect skin.” MP Jo Swinson felt the real magic was done digitally. L’Oreal admitted they retouched the photos, but stood true to their claim that the products could potentially yield these results. The ASA requested a before shot to illustrate just how much the ad was digitally manipulated, but unfortunately Roberts’ contract stipulates that no un-airbrushed shots can be released. L’Oreal supplied red carpet photos of the actress to illustrate her nice complexion, but that was not enough.

 

 

 

Christy Turlington’s Maybelline ad has also been pulled for portraying unrealistic results.

As for Christy Turlington’s ad, describe the imageL’Oreal confirmed to the ASA that the ad was modified to “lighten the skin, clean up make-up, reduce dark shadows and shading around the eyes, smooth the lips and darken the eyebrows.” They said they didn’t believe they had crossed the line, but the ASA said her left eye had been significantly altered (seriously, where are the wrinkles?). Once again, L’Oreal refused to provide the un-retouched images to see exactly how much work had been done. Since this is a requirement for the ASA, Turlington’s ad was pulled in the UK as well.

 

 “Excessive airbrushing and digital manipulation techniques have become the norm, but both Christy Turlington and Julia Roberts are naturally beautiful women who don’t need retouching to look great.” said Swinson.

This is not the first time the British government has banned advertisements for being too heavy on the retouching. In 2009 it banned an Olay ad featuring Twiggy for similar reasons.

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<b>ORANGE JUICE IS AN EFFECTIVE ANTI-AGING, FAT-BURNER DRINK<b>

  
  
  

 

Orange juice is a morning favorite. An excellent source of vitamin C, orange juice also is a good source of potassium.

 

oranges

Compared to other juices, orange juice is higher in protein, vitamin A, B-vitamins, vitamin C (it contains more than 10 times as much vitamin C as apple juice), calcium, iron and potassium, making it a heavyweight among fruit juices. 

 

Orange juice contains also flavonoids, important for their strong antioxidant activity. A study from the US (American Journal of Clinical Nutrition, April 2010), says that flavonoids from orange juice may neutralize the detrimental effects of consuming a high-fat, high-carbohydrate meal.

"Our data show, for the first time to our knowledge, that drinking orange juice with a meal high in fat and carbohydrates prevented the marked increases in reactive oxygen species and other inflammatory agents," says Husam Ghanim, PhD, first author on the study.

 

Free radicals, or reactive oxygen species, are known to induce inflammation in blood vessel linings and contribute to the risk of heart attack and stroke. Study researchers say the potent preventative effect of orange juice likely is linked to its heavy load of the flavonoids naringenin and hesperidin, which are major antioxidants.

A new excellent reason to keep drinking our healthy morning glass of orange juice!

Remember:

1.       Drinking an 8-ounce glass counts as one of your five necessary fruit and vegetable servings for the day.  

2.       Freshly squeezed juice contains more vitamin C than “made from concentrate” canned or frozen juices. 

3.       The vitamin C content of canned juices may deteriorate upon exposure to air, so be sure to refrigerate and tightly seal opened containers. 

 

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Get to know more about Tatchme®, natural anti-aging skin care.

We promote a healthy skin care regimen based exclusively on natural, yet effective active ingredients.

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<b>ALSO MEN LOVE TATCHME NATURAL ANTI-AGING PRODUCTS!<b>

  
  
  

 

anti-aging men skin careIn today's society, anti aging skin care products are no longer only for women.

Both men and women experience signs of aging for almost the same reasons. However women tend to be more conscious of their appearance so they make much about this. Men on the other hand are just now becoming conscious of their appearance. And they too would like to look younger for as long as possible.

We want to share with you an email we received from one of Tatchme MEN customers few days ago.

 

“I wanted to give you my feedback on Tatchme.

I am a 52 year old man with decent skin. Mariel Hemingway told me and my wife about Tatchme and I purchased all the products and have been using them for one and a half months.

I just came from a retreat in the mountains where we stayed at a home in Keystone. The retreat was with a group of CEO's of companies in the Denver area and we have been together for 9 years.

I kept hearing throughout the weekend home much younger I looked. Men typically don't tell other men comments like that so I attribute that to my skin care with Tatchme as nothing else has changed.

 While I was gone I had forgotten my products so I used XXXX which is a very expensive moisturizer from Switzerland. The first second I put it on my face I could smell all the artificial substances that make up this lotion.

I really didn't appreciate how healthful Tatchme was till I used a substitute product. So my initial comments are very positive! 

Best regards, Steve ”

 

Also men deserve a flawless skin with a youthful look!

Try TATCHME lines of anti-aging products now! You will be amazed by the results on your face. 100% NATURAL.

tatchme

<b>HYALURONIC ACID: A POTENT ANTIOXIDANT<b>

  
  
  

 

What is it?

Hyaluronic acid is a naturally occurring chemical created by the body that provides cushioning for joints and connective tissues. It is an effective antioxidant and has an incredible ability to bind moisture to tissue.

Hyaluronic acid is present in every tissue of the body, and it performs many important functions. It helps deliver nutrients to and carry toxins from cells that do not have a blood supply, such as those found in cartilage.

Babies skin in full of hyaluronic acid which explains why a baby has such soft and moist skin. As we age the amount of hyaluronic acid in our skin diminishes; we simply produce less of it. With age the level of Hyaluronic acid decreases in the body; that results in wrinkles.

 

Skin with high hyaluronic acid content             Skin with low hyaluronic acid content

skin with high HA

  skin with low HA
The skin remains hydrated and the surface is supple when the skin contains adequate concentrations of hyaluronic acid.    The skin loses its elasticity and the surface becomes dry, because moisture is lost as hyaluronic acid concentrations decrease.
     

Beneficial for the Skin

Hyaluronic acid is gaining popularity in the cosmetic and medical industries. Clinical studies have shown that it also helps wounds heal more quickly, and can reduce the appearance of both old and new scars.

Injectible hyaluronic acid fillers, such as Restylane, are being to lessen the appearance of lines, sagging and depressions in the skin caused by acne scars or injury. Hyaluronic acid eventually breaks down and is absorbed in the body, so both cosmetic and medical applications are not permanent. In most cases, the hyaluronic acid augmentation usually lasts between 6-9 months. Repeat treatments will be necessary.

A Skin Care Ingredient

hyaluronic acid gel resized 600Cosmetic products containing hyaluronic acid claim to hydrate the skin, allowing it to appear smoother and more radiant.

Hyaluronic acid is a humectant skincare ingredient which means it draws water to the skin and increases the water content of the epidermis (or outer most layer of the skin). If you are in a humid environment, picture yourself on a tropical island, than a humectant like hyaluronic acid can actually draw water from the atmosphere around you to your skin.

The great thing about hyaluronic acid is that it holds 1,000 times its weight in water. Think of it as a super sponge!

Hyaluronic acid is extremely expensive; it is more than a 1,000 times expensive as glycerin for example, so most topical skincare products don’t contain enough of it in order to be effective over the long-term.

 

Injections and supplements

Hyaluronic acid is available by injection, but you can also find many oral supplements at health food stores, pharmacies, and online distributorships.

Studies show improvement in for most participants after only 2 to 4 months of oral supplementation, and some patients are able to decrease their dose after the desired results are achieved.

 

No Serious Side Effects

There have been no serious side effects associated with Hyaluronic acid, although some people find that their skin is irritated at the injection site, and there have been rare reports of oral supplements causing rashes and skin irritation as well.

Use of hyaluronic acid during pregnancy has not been evaluated so far.

 

REMINDER

Don’t forget – applying hyaluronic acid topically will not replace what your skin has lost as it ages. When applied topically hyaluronic acid simply acts as a great moisturizing agent – nothing more.

It does NOT replace your daily anti-aging skin care regimen. For best result use hyaluronic acid with Tatchme powerful natural anti-wrinkles night cream Energy.

 

Your Diet: Look for Soy and Starchy Root Foods

Animal products are considered to be the best natural sources of hyaluronic acid.

Soy is a great vegetable option, because of its tendency to increase levels of estrogen in the body--which in turn increases levels of hyaluronic acid. Soy beans in their original baby form are edamame. Tofu, or soy bean curd, is the most versatile soy food. Soy milk, soy ice cream or soy yogurt are a few other options.

A recent study into the benefits of hyaluronic acid focused on the residents of Yazuri Hara, a small village in Japan. Living into their 80s and 90s in very good health, they were smooth skinned and almost wrinkle free. The studied revealed that the starchy root vegetables in their diet enabled their bodies to maintain a high production of hyaluronic acid.

Although there are no known fuirts nor vegetables containing hyaluronic acid nor specific foods that contain hyaluronic acid, some starchy root vegetables, including Satsumaimo (a type of sweet potato), Konyaku (a type of gletanious root), Satoima (a type of sticky potato), have a greater impact on stimulating the body’s natural production of hyaluronic acid.

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Winter Skincare: 5 Anti-Aging Beauty Solutions

  
  
  

winter skincare

 

For many people, the cold clear days of winter bring more than just a rosy glow to the cheeks. When winter comes your skin begins to dry and you feel uncomfortable and itchy.

 

What do you do?

 

 

1. Windburned Skin

Prolonged exposure to harsh winds can leave skin raw and chapped. Before heading out, layer on a rich salve, such as Tatchme Energy Powerful Night Cream, to create a thin barrier between your skin and the wind. Then coat skin with an SPF 30 sunblock. For added insurance, wear a hat or a scarf that covers your neck and nose.

If itching and soreness persist for more than three or four days, ask a dermatologist for a stronger prescription cream, which should accelerate the healing process.

 

2. Flyaway Hair

Cold temperatures, wind, and excessive combing can create a buildup of negative ions on the hair shafts, which causes individual strands to repel one another. In a word: static. "Use a mild shampoo for dry hair, and always use conditioner, which gets rid of negative ions.

Flyaway hair accompanied by an itchy, flaky scalp indicates dandruff. If the condition doesn't improve after you use an antidandruff shampoo like Head & Shoulders Classic Clean for two weeks, see a dermatologist.



3. Rough Elbows

Elbows have a thicker top layer of skin, which is easily disrupted by the loss of moisture. To keep them smooth, exfoliate with a scrub twice a week and apply a thick cream every day.
If your elbows are still scaly after a week, you might need a stronger, prescription cream. Redness and inflammation could also indicate psoriasis, a genetic disease.

 

4. Cracked Feet

Gently scrub away dead skin cells with a pumice stone once a week, and moisturize feet daily with a thick cream containing hydrating acids.
Apply a thick coat of cream and wear cotton socks to bed. Your feet will sweat a bit during the night, and the moisture will be deeply absorbed. Reapply moisturizer in the morning.

Painful cracks that don't heal in a week or two probably need a prescription-strength cream.


5. Dry Eyes

Blustery winds, the punishing glare, and dry air can leave eyes red and irritated. To protect them, wear sunglasses that shield you from harmful UVA and UVB rays.

Apply nonmedicated saline tears or nonmedicated eyedrops.
If nonmedicated drops don't help after a week, make an appointment with a dermatologist.

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<b>FANNY OR FACE: WOULD YOU GAIN WEIGHT TO LOOK YOUNGER?<b>

  
  
  

Wouldn't it be nice to have an excuse not to watch the scales this Christmas? We might just have found one...

Researchers have found that carrying extra weight could disguise the appearance of wrinkles as you get older (read after 50).

This is because as we age, we tend to lose fat in our faces. Of course, any weight gain should be moderate (say, 5 to 10 pounds, or 2.5 to 5 kilos. The heart-healthy Mediterranean diet emphasizes healthy fats, fruits and vegetables.

Those who want both a slim figure and a girlish face should consider dermal fillers such as Juvéderm, Restylane and Perlane (see with your dermatologist).

 

The Celebrity Advice

heidi klum 37

 

"The ultimate beauty secret for a woman getting older is, Don’t be too thin! It is always better to have a little meat on your bones," Heidi Klum, 37, tells Self in the December issue.

"When you are just muscle, you end up being gaunt in the face, and that makes you look older by 5 or 10 years."

She says sleep keeps her looking fresh "I go to bed at 8:30 most nights".

 

 

French actress Catherine Deneuve reportedly said, "After a certain age, you have to choose between your fanny and your face."

 

 

Slim down and live with a sagging face or pack on the pounds/kilos to look younger?

 

Apparently 60 percent of women said they'd rather be thin…

TODAY TV

 

This topic has been discussed by Katie Lee Gifford at TODAY with Nutritionist Keri Glassman (Contributing Editor, Women's Health Magazine) and Dermatologist Dr. Francesca Fusco (Contributor, Women's Health Magazine) few days ago.

Take a look at this interesting 4-minute video here:

 

And you, would you gain weight to look younger? Fanny or face?

 

 

DISCOVER THE PERFECT GIFT this festive season at TATCHME Beauty!     Shop now!

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HEMATITE, THE ANTI-AGING JEWEL

  
  
  

 

This year Tatchme® successfully launched the Breeze, its first natural anti-wrinkles skin care product line, after investing two years of rigorous research into the benefits of hematite mineral.

Harvested in Portofino, Italy, hematite’s stimulating action on collagen synthesis fills the wrinkles in-depth, producing a noticeable plumping-up effect on the skin.  

Collagen is like scaffolding that gives skin its structure and keeps wrinkles from forming. One of the main components of the skin, collagen production decreases by approximately 1 percent with each year of age after maturity (about age 21), leading to a loss in firmness and elasticity of skin.

 

Hematite is an iron oxide (Fe2O3), also present in short, black crystals with a sometimes iridescent surface. Arranged in flower petals, the crystal is called the “iron rose”.

  • Iron is a trace element, essential for the good health of the organism.
  • Iron allows the cells to breathe.
  • It is found in hemoglobin in the red blood cells and in the cell respiratory chain.
  • Iron intervenes in several enzymatic reactions right inside the cells.
  • It helps the smooth running of iron co-factor catalyses, enzymes that help the cells to fight free radicals.
  • It participates in the metabolic activity of the cell nucleus, DNA synthesis and in reactions of the energetic metabolism.

3hematite22109 resized 600

Tatchme® has chosen Hematite for its stimulating effect to restore the tone and strength of mature skin.

 

The stone extract is rich in iron (an oligo-element not largely used in cosmetics until recently) and has been tested on human fibroblasts to evaluate its anti-aging properties.

 

Scientific studies (LIBiol 2006)  show that Hematite is capable of acting right inside the cells, to stimulate enzymatic activity of prolylhydroxylase, thus increasing fibroblast production of pro-collagen.

 

BREEZE resized 600

 

 

 

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<b>GOJI BERRIES: A LONGEVITY FOOD RICH IN ANTIOXIDANTS</b>

  
  
  

 

Tibetan Goji berries are much in demand by those who like to lead a healthy lifestyle and by those who wish to receive its anti aging and weight loss properties.

These berries are very high in anti-oxidants and are said to be honored as a longevity food to this day. Goji Berries are used as Chinese medicine for thousands of years. The legend says that a Chinese man named Li Qing Yuen consumed goji berries daily and lived to be 252 years old…

 

goji berries antioxidants for longevity

They contain, weight for weight, more:

• vitamin C than oranges
• beta-carotene than carrots
• iron than steak


No worries, the berries are so light that a "daily serving" is just 10-30 grams. Goji berries have a mild tangy taste that is slightly sweet and sour. They have a similar shape and chewy texture as raisins. Goji berries are usually found dried (juice has not the same benefits).

                                                              photo by sustenation

 

The hype machine calls them "fruit Viagra", "cellulite-busting" and claims one pack will have you "jumping for joy".

A more sober scientific explanation says the beta-carotene in the fruit is thought to help fight heart disease, defend against cancer and protect skin from sun-damage. The berries are a good source of B vitamins and anti-oxidants - which may help protect against the fallout from chemical reactions in the body.

People that consume our yummy Goji Berries on a regular basis notice other benefits such as better eyesight, great hair color, improved libido, improvement in mood, more quality sleep, a definite enhancement in their energy levels, and over all a brighter outlook on life.

On the scientific side, many studies involving goji berries have been performed at Chinese universities.  A study published in the Chinese Journal of Oncology in 1994 found that 79 people with cancer responded better to treatment when goji was added to their regimen. Furthermore, there have been several test tube studies that show that goji berry contains antioxidants and that goji extracts may prevent the growth of cancer cells, reduce blood glucose, and lower cholesterol levels.

 

Of course, it's an overall package. A serving of one berry is not going to turn your life around. That requires a combination of things: overall weight, attention to fat intake and types of fats, fiber intake, vitamins and hydration.

 

NOTE: Goji berries may interact with anticoagulant drugs (commonly called "blood-thinners"), such as warfarin (Coumadin®), high blood pressure and diabetes related medications to produce some really serious side effects. So, if you want to consume goji berries for medicinal purpose, it is better to consult with your doctor first and discuss all your health problems with the doctor.

 
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<b>NEED TO GAIN WEIGHT TO LOOK YOUNGER?</b>

  
  
  

 

For women (and men) over 40, the quest to keep off the pounds can have some unwelcome side effects: sunken cheeks, deep lines around the mouth, and sagging skin that looks older and lacks vitality.

This is because as we age, we tend to lose fat in our faces. For those of us with a few extra pounds, the difference is less noticeable, but for the slender the result can add years to your appearance.

In 2009, researchers at Case Western Reserve University in Ohio looked at twins. Prior to the age of 40, skinny twins always looked younger than heavier twins... however after the age of 40, all of this seems to reverse.

The researchers also found that:

• For every 10 years a twin smoked, she appeared two years older.

• The twin who avoided alcohol looked significantly younger.

• The more time a twin spent in the sun, in outdoor activity and without sunscreen, the older she looked.

weigh loss fat

 

Along with sun exposure, alcohol and smoking, weight weight was one of the major factors that determined how old the subjects appeared to others.

 

And thinking back this actually makes sense. A lot of heavier people are said to have that “baby face.” It almost seems as if the weight fills in any potential for wrinkles. Of course, any weight gain should be moderate (say, five to ten pounds).

 

 

Those who want both a slim figure and a girlish face should consider dermal fillers. When done well by an experienced dermatologist, the results look completely natural.

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<b> BANISH A FEW WRINKLES WITH BOTOX, GET A WHOLE NEW SET SOMEWHERE ELSE!</b>

  
  
  

 

botox 100units resized 600

Botox is one of the most widely used beauty treatments to eliminate the signs of aging.

But one of its least-known, and most deliciously ironic, side-effects is that if you use it a lot, or have it injected by an inexperienced practitioner, Botox can actually give you wrinkles.

In a piece for the Journal of Cosmetic Dermatology, Dr David Becker, an assistant professor of dermatology at Weill Cornell Medical College in New York, observed that 'wrinkles caused by untreated muscles of facial expression paradoxically can become more prominent'.

“Paralysis of a set of muscles might lead to recruitment of other muscle groups in an attempt to reproduce the conditioned activity being blocked — resulting in more prominent muscle activity in adjacent regions,” Becker explained.

In other words, your face will still find a way to make expressions by using different areas than where you've had Botox, leading to more lines.

The main place where these wrinkles appear is across the bridge of the nose. These 'bunny lines', as they have been christened (twitch your nose like a rabbit, and you'll get them, too), have been seized on with glee as one more clue to guess which celebrity has been Botoxed.

Maybe it's time for some old-fashioned anti-wrinkle cream…

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